Tuesday, May 19, 2009

Fenglei, Poster and Web page Ideation

I want to emphasize the X on the word Experimental, because most of the the time you won't know the result of an experimenting project, until you did it.
The poster background and the web page's X use halftone screen dots as a the pattern, that will make the association with print typography, since before digital area, the major study of the typography is largely based on the printing media. I use 2 color according to the rule "the simpler the stronger", because I think the poster's main purpose is give an strong and fast overview, servers as one of the book's supplemental medias.
The entire layout is trying to point out that experimental work will lead your achieving the better Inspiration when you design an artwork, although most of the time your will not preset a result or your main goal.



1 comment:

  1. I think you might mean: "Find Your Design Inspiration"

    The subtle repeated X on the lower right is nice. What if you were to repeat this? Could you create another kind of pattern without losing the halftone thing?

    You might want to try finding another place for the tagline. As it is, there is so much visual focus in the area of the poster that our eye doesn't easily move to the lower right where the echoed X is. What if that arrow/background form and was repeated with the tagline in it, in the lower portion of the poster. Another repeat of form and a way to lead our eye through the poster.

    Anything else you could add by the way of text content to the poster? something from the book?

    The web page is pretty bland compared to the poster. I would think there is a lot you could do with the halftone patter in terms of a background pattern. The X in the banner, cut out from the background, has lost a lot of visual interest. I would at least have the halftone patter extend across the top of the page. This would add a strong framing element to the page and remedy that blank/sparse feel of the page which is so different from your poster.

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